About me

My dad founded NuNaturals a couple months before I was born, and as I've grown up I've watched the company grow up from a natural products startup in the basement of our home to an international brand sold in thousands of stores across the world. I'm told that I sat on my dad's lap as a baby while he packed NuNaturals'​ first product into cases, and handed them out the window to my mom who loaded them into their truck to be delivered to stores around Eugene. I've always been involved in the family business, from packing boxes to managing accounts, and everything in between. I believe our success was built on a mission of helping to keep you well and a standout cast of loyal team members (some who have been with us for nearly 20 years!) who believe in this mission.

Growing up in the natural products industry undoubtedly influenced my obsession with learning about health, and how the foods, beverages, and supplements we consume play a foundational role. I believe reducing sugar is the first step towards a healthier life, and I am excited about creating and bringing to market innovative food products that not only help people achieve this goal but also bring joy and happiness to their lives. After all, eating is one of the many joys of life and eating healthier should not be done at the expense of happiness.

I am passionate about leading in a way that helps customers to become healthier, employees to become more fulfilled, and profits to grow without sacrificing ethics.